Silk is a fabric born from nature, and when woven in combination of colours and metallic threads, the fine artistry pieces called Banarasi Sarees are born. The other way that Banarasis are born is from a rich cultural confluence as the weavers and artisans blended multiple heritage pieces into multiple combinations and brought gorgeously lustrous […]
Welcoming the guests and treating them right is a part of the Indian tradition and culture. At JDS, the same culture to welcome every client and customer as our own has been imbibed and passed down through the generations. In the same light, we at JDS also got our own moment of hosting when Kokila […]
For more than a century, JDS Banaras, situated in their heritage Kashi store, has been dressing women across the geography and helping other interested entrepreneurs dress the women of substance and choice in the choicest of regal banarasi handloom sarees. Yet, when a woman as notable as Nita Ambani herself wears a banarasi, we find […]
Banarasi sarees are heritage for a reason, it is that one weave where the saree unifies the culture and art of the whole nation in one place while also carrying the global routes it has travelled from before becoming our own Banarasiya. While banarasi sarees have an eye-catching quality and captures the imagination of those […]
Let us be honest, owing to our increasingly fast-paced lives, we are giving in to more and more comforts in every segment. If you are thinking that why a clothing brand with age old traditional values like ours is ranting against it, then well, we must assert that the demand for easier materials is taking […]
In the long line of fashion evolution, we have been discussing globalization a lot of late. In the present and in the immediate past, or the contemporary, we know of Indian designers who have presented Indian fashion and won hearts. Older to that was the time when colonization happened in the world and while Indian […]
When we close our eyes and remember the popular avatar of Durga as Mahishasurmardini, our eyes see her motherly aura, taking a warrior form to protect her children from the wrath of the miscreants. This avatar is always richly covered in a golden allure and at JDS, we cannot think of any other attire but […]
For the lore is old and with reduced plinth areas, people are also opting to go minimal and sustainable with their closet sizes and what to put inside their closet. People are also becoming wiser for their personality types and augmenting their original selves in a more individualistic fashion. Sarees have begun to be seen […]
Hardly a month left and you will hear so many Eastern dialects and languages in your popular markets and why not… Durga Puja is right round the corner. Clothes will be made ready, jewelries be brought out of lockers, festive list for the puja be made ready and in homes that have their own Durga […]
Banarasi sarees have had a dream run for ages. We all remember the bridal pictures we have seen of our mothers and grandmothers who look ethereal in their beautiful sarees. The times have changed and we have to really think fresh. There are heirlooms lying in our wardrobes, or even there are beautiful authentic banarasi […]