Varanasi, the spiritual and cultural heart of India, is also world-famous for its exquisite Banarasi silk sarees. In 2024, this ancient city came into the spotlight for another special reason — Nita Ambani’s visit to Varanasi for saree shopping ahead of her son Anant Ambani’s wedding. Her simple yet meaningful shopping experience became a symbol […]
Which Saree Stores in Banaras Are Celebrity Favourites? Banaras (Varanasi) is not just one of the oldest living cities in the world — it is also the eternal home of Banarasi silk sarees, a symbol of luxury, heritage, and royal Indian craftsmanship. For centuries, Banarasi sarees have been worn by queens, brides, dignitaries, and today, […]
When tradition, artistry, and purpose come together, the moment becomes timeless. At the flagship Swadesh store at Eros, Mrs. Nita Ambani hosted a deeply meaningful celebration honouring India’s master artisans—an evening where craft was not only displayed, but lived, worn, and revered. Draped in a regal peacock blue Banarasi saree from Swadesh, Mrs. Ambani embodied […]
The charm of Banarasi silk has always held a special place in Indian fashion, and once again, it captured attention when Ananya Pandey in Orange Banarasi Saree graced an event celebrating Indian culture and handloom heritage. Her look instantly resonated with audiences who admire the beauty and craftsmanship of pure Banarasi silk. Ananya Pandey’s Look: […]
There was a time in history when the artisans and creative genius, be it in the field of creative arts, theosophy, literature, and many other disciples looked up to the royals and elites of the society for their patronage. The same was the case for the weaves and weavers. They relied on their royal patrons […]
Banarasi sarees have emerged as the preferred choice for Bollywood divas. From fashion events to wedding ceremonies and other occasions, many are opting for Banarasi sarees. The trend has taken over the fashion industry by storm. In this article, we will discuss Bollywood divas that gave the Banarasi saree a bold twist at the NMACC […]
With each passing year, the Bollywood divas seem to get more and more traditional. A growing list of Bollywood actresses has added the traditional Banarasi sarees to their wardrobe in 2021. Thus, proving again that the love for Banarasi sarees is there in the heart of every woman across India, including Bollywood divas, who are […]
The best Banarasi Saree shop in Varanasi, carrying 100+ years old legacy, JDS Banaras is the only store preserving old technique of making pure Handloom Banarasi masterpieces
